I have used lots of natural twigs - both to hang items from and to give height and interest at the back of the stall. The lovely ladies (below) made full use of the deep floor space in their rooms and had tables coming out to create a 'walk-in' area. I always think that gives a stall a nice feel. Also, the lady on the right has used tall garden trellis as a backdrop. They needed extra lights so the trellis was a great way to hang lighting and stall notices / price posters.
The stall below was just filled with stunning patchwork cushions and pillows - then they had baskets nearer the front with smaller items. They had one stall holder in front of the displays with a money belt to take monies and talk with customers.
The stall below had a stunning range of jewelery and scarves. All her display items were vintage curiosity BUT... i think a stall can be 'over-dsiplayed' or too neat making a barrier for customers as they don't feel they can 'touch' anything.
Also, in my experience, anything displayed 'behind' a stall, rarely ever sells.
There is really nothing special about the stall below. Boxes and shelves covered quickly with black / white cloths. No great thought to product placement. But this is no bad thing...The pretty stall items are bright and fun and they really display themselves. It was easy to feel you could pick up any item and touch it. Indeed, it was condusive to buying as i bought some gloves!
Stall below has high shelving with glass items on and then all the table items were easy to handle. She didn't need much in the way of extra displays as her items were all prettily packaged.
There is really nothing special about the stall below. Boxes and shelves covered quickly with black / white cloths. No great thought to product placement. But this is no bad thing...The pretty stall items are bright and fun and they really display themselves. It was easy to feel you could pick up any item and touch it. Indeed, it was condusive to buying as i bought some gloves!
Stall below has high shelving with glass items on and then all the table items were easy to handle. She didn't need much in the way of extra displays as her items were all prettily packaged.
My friend below - Yvonne. Lovely lady. her stall is clear and with a wide range of display shelving. Nothing is overcrowded, everything is labelled clearly. All her stock is very well lit. Yvonne is always the first person setting up and the last person to leave. Her stall is so very professional but, if you'd like a stall like this, you need to carry alllllll these items to every fair and spend an age getting it ready. I don't have that patience!
Below, my good friend Judith. her stall is always prettily arranged and very organised with all items in one place 1) an area for candles 2) an area for bottle bags etc.... Judith has been doing the Christmas Fairs for years! what draws people to her stall? she has one combined colour theme and every mixes and matches together. Judith repeats items each year with a slightly new design so people always know that they can come and get what they wanted. Judith asks to be in the same pitch at each event so customers can find her easily....
We all spent much longer on these stalls (except Yvonne, who always puts in 110%) because it was a full weekend show. We get the same high number of shoppers every year and they come to buy. When everyone puts this much effort in to their stalls, it makes for a good fair xxx
7 comments:
that was really helpful! thankyou
x
Hello thanks so much for this article. I am just about to do my first fair and only this week wrote a post on my site asking for advice on set up, what works etc at craft fairs - perfect timing!
frou-frou
www.frou-frou.co.uk
Kirsty, that was a really interesting and generous post and will be very helpful to many fellow crafters like yourself. Thanks for the encouraging comment on my blog too..... (I didn't sit by myself for lunch :O) ) x
crikey I'm scared of your stall crits now, feeling pretty inadequate after seeing that lot! I lvoe the feel of being able to rummage through things definitely. I also think not freaking out when children handle your products is always a good selling point for mums! I see lots of stall holders adopt an icy grin when little tiny hands come calling and it results in mum scopping up her child and scotting off sharply. I've tried smiling and chatting with the child instead and asking them about whatever they've picked up - mum joins in the chat, asks child what they'd like or is chuffed to be encouraged to stay for a while et voila...sale. I like that you encourage little hands too. x
eeps sorry about the typos *must read before publishing...*
You are so full of wisdom, what a great idea, good advice for everyone.
I agree with Sally about kids, i usually chat with the kids too and tell them if they have clean fingers they can pick things up and have a look, they can't do any more harm than a grownup!
I don't have a problem with the children either. If you take them to a Craft Fair, they should be involved in it all! saying that, i have never taken my daughter to a fair i am working at.... THAT is a different matter! x
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