I have used lots of natural twigs - both to hang items from and to give height and interest at the back of the stall.
The stall below was just filled with stunning patchwork cushions and pillows - then they had baskets nearer the front with smaller items. They had one stall holder in front of the displays with a money belt to take monies and talk with customers.
Also, in my experience, anything displayed 'behind' a stall, rarely ever sells.

There is really nothing special about the stall below. Boxes and shelves covered quickly with black / white cloths. No great thought to product placement. But this is no bad thing...The pretty stall items are bright and fun and they really display themselves. It was easy to feel you could pick up any item and touch it. Indeed, it was condusive to buying as i bought some gloves!

Stall below has high shelving with glass items on and then all the table items were easy to handle. She didn't need much in the way of extra displays as her items were all prettily packaged.
My friend below - Yvonne. Lovely lady. her stall is clear and with a wide range of display shelving. Nothing is overcrowded, everything is labelled clearly. All her stock is very well lit. Yvonne is always the first person setting up and the last person to leave. Her stall is so very professional but, if you'd like a stall like this, you need to carry alllllll these items to every fair and spend an age getting it ready. I don't have that patience!
Below, my good friend Judith. her stall is always prettily arranged and very organised with all items in one place 1) an area for candles 2) an area for bottle bags etc.... Judith has been doing the Christmas Fairs for years! what draws people to her stall? she has one combined colour theme and every mixes and matches together. Judith repeats items each year with a slightly new design so people always know that they can come and get what they wanted. Judith asks to be in the same pitch at each event so customers can find her easily....
There is really nothing special about the stall below. Boxes and shelves covered quickly with black / white cloths. No great thought to product placement. But this is no bad thing...The pretty stall items are bright and fun and they really display themselves. It was easy to feel you could pick up any item and touch it. Indeed, it was condusive to buying as i bought some gloves!
Stall below has high shelving with glass items on and then all the table items were easy to handle. She didn't need much in the way of extra displays as her items were all prettily packaged.
We all spent much longer on these stalls (except Yvonne, who always puts in 110%) because it was a full weekend show. We get the same high number of shoppers every year and they come to buy. When everyone puts this much effort in to their stalls, it makes for a good fair xxx